This is a hands-on role, requiring native-level German and working English proficiency. doinstruct builds software that helps organizations train and enable their frontline teams, the people in factories, logistics, and service environments who are hardest to reach with conventional L&D.
Most growth roles at this level are execution seats: run the campaigns someone else planned, report the numbers, wait for direction. This one isn't that.
If you've done outbound for a while, you know what most SDR roles actually look like: a number on a board, a script to follow, and meetings that get booked whether they're ready or not. We built this role differently. Our SDRs spend 15 to 30 minutes on a qualifying call.
Most SDR jobs are about volume. Dial fast, pitch fast, get the meeting. That's not what we do. Our SDRs run calls that go 15 to 30 minutes, mapping a prospect's pain, tying it to real business impact, and building a case worth someone's hour before an AE ever sees a meeting in their calendar.